“How do you get the message across to people that they’re being a bit daft online? The answer, maybe, is to turn it into a game…”


Smokescreen is web-based game commissioned by Channel 4 about the perils of sharing personal information online.

Sixtostart, creators of Smokescreen, commissioned me to create both the Smokescreen logo and a typographical mission that happens as a flashback during the game.

Smokescreen has since gone on to win several awards, including SXSW Interactive Best Game Award 2010.

See my mission here.